Lake Erie Rubber relied on trade shows and word-of-mouth referrals, generating minimal online traffic and missing out on digital leads in a competitive rubber molding market.
Our 15+ years of manufacturing-specific SEO expertise and proven track record of elevating niche manufacturers in search results stood out.
We rebuilt their website using technical SEO best practices, targeted high-intent keywords like "custom rubber gaskets," and secured backlinks from industry authority sites like Rubber World Magazine.
Organic traffic grew by 320%, driving $3.5M/year in revenue growth over three years.
Backlink Authority: All clients gained links from industry-specific .edu, .gov, or trade publication domains.
Google Compliance: Content aligned with EEAT guidelines, ensuring top rankings for competitive search terms.
Revenue Precision: Targeting commercial-intent keywords (e.g., "custom," "near me," "cost") filtered out unqualified traffic.